In today’s ever-changing world with ever-changing technology and media, it’s a great idea to embrace digital marketing. If your business hasn’t already gotten on board with digital marketing, which includes social media, video, and a great website, you might as well start now.
Video can be a great asset in that digital marketing repertoire. Not only that, but it matters in digital marketing. Why? Let’s explore that topic here.
Video can be the face of the company
Video gives you a chance to show the public your company. Sure, you can put pictures on your site, but video brings that site to life. Instead of just still pictures of products you sell or services you offer, you can demonstrate a product or a service that brings what you do to life on the screen for the public.
It allows you to explain what your business does. It allows you to explain your mission and your philosophy in a human way. Sure, putting a text description on the website or on your social media pages is great, but putting it on video lets your customers hear your enthusiasm about your business. And entrepreneurs should have plenty of enthusiasm about what they do.
Human Element
Using video allows you to interact with the public in unique ways. While social media is a bit more prompt and personal, video can be the same. Use it to interact with the public. You can use it to get conversation going on your social media pages.
Otherwise, you can use video to show what goes on in your offices day to day. You give the public an inside look at how your team works and how things get done at your company. You can even show them how your staff has fun with what they do while on the job.
Let us know what you want
So whether you just want to put your face out there to potential customers on the web, give a human element to your business, or promote a product or service, contact us at Visual Element Media for your digital marketing needs. Check out your options here.
If you are a LinkedIn user and you’ve been on lately, you might notice a disturbing trend: It’s becoming more like other, less formal forms of social media.
What sets LinkedIn apart from Facebook, Twitter, Instagram, and other forms of social media is that it is a place for business connections. So focus on your business. Only put out information that will benefit you professionally, and when you reach out on LinkedIn, keep the personal talk to a minimum. Sure, it can be great to catch up via LinkedIn, but at the same time, know that it’s not a forum to just casually chat with your friends. The other social media platforms exist for a reason.
A little bit about Nick Gueguen
People say we put a lot of work into our business. I say we put a lot of passion into our business. You see most don’t understand the mindset of people like you and me. That’s okay. We weren’t all created to be the same. We just learn as much as we can and try out. new things We focus on creating a great product or service. Sometimes we fail. But failing is just another way to learn. We pick ourselves up, take a breath and go back to the drawing board. Every time you fail you become one step closer to success. When you look back on your life, will you wish you had given it one more chance?
You will face hard times. In those times instead of putting our heads down, we need to look up and pray, “God, show me my way, give me the confidence to trust in your plan and inspire me not to give up. Lord let me use my gifts to the best of my ability. When I fail, let me be humbled. When the competition succeeds, remove my pride and cheer them on for I know my time will come. When I succeed, let me give you praise and renew my focus”
Scott started 
ed to start putting plans in motion to help even more small businesses in our area grow by using social media, video and web. #loveLocal is also a major passion of mine and we are continuing to develop content and visit various communities to help tell their stories. For me, this is just the start.”
