3.21.16
Happy Spring! Today kicks off our ‘Spring into Action’ Event here at Visual Element Media! What does this mean for you? This means that our video services are up to 35% off through the end of May. We are also offering savings on our content creation for social media services as well!
Scott was recently interviewed by the Johnstown Magazine as part of their Business Profile. The article turned out great! Pick up a copy of The (S)ides of March edition near you!
March 4, 2016
Ebensburg, PA: Visual Element Media Owner, Scott Cunningham, announced today on the company’s Facebook page that VEM is launching a new weekly web series starting this Monday, March 7th.
The new series, ‘Monday Minute’ will be a 60 second video in which Scott talks about current events and fun happenings going on the our communities. The idea came to Scott when he was thinking of a quick, yet effective way to promote an event for one of his clients. “I thought it would be a fun way to talk about and promote some things going on in our area.” Scott said, “People always say their isn’t anything to do here, but if you look, you can find tons of things to do. I want to help people look”
But he needs your help to get the message out. “We will be posting the series on our blog and Facebook page and because the video is only 60 seconds, we encourage people to share the video and help spread the word.”
‘Monday Minute’ will be available right here on the Visual Element Media blog and on the VEM Facebook Page. Scott has hinted that he will be announcing more things coming out of Visual Element Media soon.
I got it down to one word. Reach.
Learn more about One Word That Will Change Your Life
Connect with us on social media!
Facebook: http://facebook.com/VisualElementMedia
Twitter: http://twitter.com/VE_Media
Instagram: @scott.cunningham
It used to be that you measured your success on Facebook by how many ‘Likes’ or back then, ‘Fans’ you had on your page. But now that Facebook is moving towards a pay to play site, do ‘Likes’ matter any more? Here’s what I mean.
Let’s say your page has 100 ‘Likes’, but you create some pretty cool posts and people like and share that content and your posts reach 250-300 people. That’s pretty good right? Compare that to a page that has 1000 ‘Likes’ but posts some not so great content and only reaches 80-100 people. Which page would you rather have? People tend to ‘Like’ pages and then never interact, share, like or even SEE what that page is posting.
The reason is because Facebook wants to generate revenue in order to boost their sales. That’s fine except that now Facebook is becoming an expensive site to do business on. If you pay $5.00 to boost a post you can see your reach increase by 500-800 people. This will obviously help you gain some ‘Likes’ but more importantly, it gets you a further reach. I contend that your reach is more important than your ‘Likes’ on Facebook. That’s not to say that you shouldn’t try to get more likes, I’m just saying that even when people like your Facebook page, they are not guaranteed to see your content. I wish Facebook would let your posts reach those individuals who voluntarily ‘like’ your page see your content. They obviously want to see your content or they wouldn’t have liked your page in the first place. That’s another post for another time though.
I would love to know what other marketers think. Whether you completely disagree, fully agree or kind of agree, I would love to hear what you have to say. Will Facebook’s ‘pay to play’ hurt businesses trying to get their info out on social media? Post your thoughts below!
We are always looking for more blogs to follow that deal with social media and marketing. So please put your link below and let’s connect! I’m trying to get better at writing blog posts so bear with me!
StC
By now, everyone should know that Google is the worlds #1 search engine. Businesses strive to increase their search rankings on Google so that their business is seen on the first page and even the top of the first page on Google. The problem with Google Ads is the fact that you have to spend loads of money just to appear on the first page.
The next thing small businesses do is try to increase their rank on Yahoo!, Bing and MSN. What they may not know is that none of those sites are the #2 search engine. What is? YouTube. Yep, YouTube is the 2nd largest search engine in the world. “How can I get on YouTube?” you may be wondering. Well, you have to create videos. Now before you shake your head and say videos are more expensive that ads on Google, hear me out. With some companies, yeah, you’re right. They charge an arm, leg and your first born for a well done video.
I’m different.
I’ve created a way for small businesses to utilize high quality video on a small business budget. Furthermore, you can do so much more with a video than what you might think. First, just having a video on YouTube will put you on the 1st AND 2nd largest search engines. “Wait, what?!” Since YouTube is partners with Google, any video posted to YouTube automatically gets entered into Google. Other ways to utilize your video could be:
Those are 8 simple and FREE ways to utilize just one video. Not to mention that we have over 15 different ways to use video in your business. I’ll go over those in a separate post as well. So you can pay for your Google Ads or you can have one video and blast it over numerous sites which will increase your SEO.
Like I said before, our video packages are priced for small business. I’m a small business owner too so I know that marketing budgets aren’t really a thing. Until the end of October, we have video starting at just $129 (normally $199). That’s a price every small business can appreciate. Visit our YouTube Channel to see samples of our work.
I’m happy to meet with any business owner to talk about ideas for your business. It’s too difficult to come up with a price on just talking so I make it free. There’s nothing to loose. Give me a call, shoot me an email or send me a message and let’s chat.
StC
412 | 865 | 7055
scott@visualelementmedia.com
VisualElementMedia.com
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